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The Life Industry’s Policy of Confusion


The Life Industry’s Policy of Confusion
By Brian Fechtel Best’s Review ®, Life Health Edition, June 1994 ©A.M.Best Company – used with permission

It seems likely that when the industry’s history is reviewed, 1992 will be recognized as the year that the industry’s No. 1 sales aid - the policy illustration was declared defective, and the industry’s quality measurement defective, and the industry’s quality measurement tools – the indexes- were recalled. Magazine contained drawing of an agent pushing a two foot high pile of papers across a table to a consumer.



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